CLIENT: GLACEAU AGENCY: BIG SPACESHIP
This website was created to promote Glaceau's brand of products including Vitamin Water, Smart Water, and Vitamin Energy. One of the goals was to educate consumers of the different fruits, vitamins, and herbs packed into each flavor while keeping a playful and quirky tone to match the brands voice.
AWARDS & RECOGNITION
THE SCIENCE OF FLAVOR
To add personality to each flavor, we created abstract illustrations of what each fruit, vitamin and herb look like under a microscope. When a user views a flavor, the ingredients animate out with rollover's allowing them to see what is included for that particular flavor.